![]() ![]() If kids smell that it's just educational, they don't want it! And they can smell it…" "But we want to keep the humour and entertainment in the apps. "Lately, all of our products have included some kind of educational value," says Login. It follows the recent Ginger's Birthday app, which offered (light) education on healthy eating and hygiene. That includes a new Talking Tom app this summer with deeper gaming elements, but also educational aspects: "Teaching kids and teenagers how to take care of somebody," according to Login. ![]() "We always know that we can do more and better." "We are working on something new because we are never satisfied with what we have offered to our users so far," he says. ![]() While Disney knows not to underestimate the appeal of squeaky-voiced animals, Outfit7's apps remain somewhat under-the-radar for many other media and entertainment firms.Ĭhief executive Samo Login says the company is ambitious to change that. ![]() In short, Talking Friends is one of the biggest character-based brands to emerge from the apps world, alongside Angry Birds. Oh, and watching their stars on YouTube.Ī series of music videos starring two of the characters, Talking Tom Cat and Talking Angela, have notched up more than 100m YouTube views, while a series of 10 Talking Friends "webisodes" produced with Disney has generated another 100m views. People aren't just downloading the cutesy talking-animal apps at a rate of 50m a month: they're actually using them. The figures, announced today, speak for themselves. ![]()
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